SUNDARA, D.; NURBAITI, D. .; HASIBUAN, A. N. .; FATWARA, M. D. .; WIBAWA, M. A. . The Influence of Green Marketing, Environmental Awareness, and Consumer Attitude on Generation Z Consumers’ Purchase Intention toward Sustainable Fashion Products in Jakarta . Journal of Asian Multicultural Research for Economy and Management Study, [S. l.], v. 7, n. 2, p. 23-32, 2026. DOI: 10.47616/jamrems.v7i2.726. Disponível em: https://amrsjournals.com/index.php/jamrems/article/view/726. Acesso em: 12 jul. 2026.